IFEZ Brochure Wins
Bronze Mercury Award
The IFEZ Brochure informing readers of its competitiveness, major development projects, footprints, and critical achievements won the Bronze Award at the world-renowned International Mercury Awards Competition. Encouraged by this recognition, IFEZ will continue to strive to discover its values that lead the global market and will publicize them widely.
Internationally Recognized IFEZ Publications
The IFEZ Brochure, capturing the business competitiveness of IFEZ, received a 2022/2023 Mercury Award. MerComm INC hosts this international competition, which celebrated its 36th anniversary this year and has risen as one of the three major global competitions, along with the Annual Report Competition (ARC) Awards and the ASTRID Awards, in terms of evaluating the PR activities of public institutions and companies. The winners are selected through expert evaluations based on originality, message delivery, and design. Award-winning works are internationally recognized for their excellence in the field of marketing communication.
During the competition, the IFEZ Brochure was honored with the Bronze Award in the corporate brochure category. The IFEZ Brochure is a representative promotional material that comprehensively introduces the area’s competitiveness, major development projects, history, and critical achievements leading to innovative growth.
This represents the second award for an IFEZ publication. In October of last year, IFEZ Journal received the grand prize in the planning and design category at the 2022 Korea Business Communication Awards, hosted by the Korea Company Newsletter Association. Recognized for the outstanding value of its publicity materials with successive awards, IFEZ will continue its effective PR and communication activities.
The U.S.-based MerComm presents this competition for international recognition in order to celebrate excellent marketing communication work. The award winners are announced following expert evaluations based on publicity materials’ originality, message delivery, and design.